Friday, March 16, 2007

Ugly Betty in trouble?

The bloom may already be off the rose for Ugly Betty, which slipped in the household ratings and among adults 18-49 last night against Are You Smarter Than A 5th Grader? on Fox.

But perhaps the real question we should be asking is, how will this affect My Name Is Earl and The Office, two well-received shows that's popular in the 18-49 demo. Will this push all the scripted shows to the bottom of the ratings heap in the time period? Let's hope not. If it does, all this will mean that all this talk about the rise of scripted, original programming will be just that - talk.

As for the popularity of 5th grader? Well, given who this country re-elected in the White House three years ago, and who this city re-elected in City Hall recently, this comes as no surprise...

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