Thursday, April 05, 2007

Wasted opportunity?

Arthur Greenwald of TVnewsday says that many ABC affiliates are passing up a chance to promote Dancing With the Stars locally. He compares the promo efforts of ABC-owned KABC-TV in Los Angeles, Tribune's WGNO-TV in New Orleans, and Hearst-Argyle's WTAE in Pittsburgh (which won in his book for its promo efforts over the Tribune station and the network O&O website.)

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