Monday, April 07, 2008

"Project Runway" moves to Lifetime

NBC sues to keep show on Bravo

In a move that surprises everyone in the industry, Lifetime snared the rights to Bravo's hot reality fashion series Project Runway, in a five-year deal with the show's production company, The Weinstein Co.

NBC Universal, the owner of Bravo, has filed suit against the move, saying it had the right of first refusal of the show, and claims it did not get an opportunity to match the offer.

Weinstein said the suit is "without merit".

Runway recently concluded its fourth season on Bravo March 5, where it drew 5.8 million viewers total and drew 4.3 million among adults 18-49.

Project Runway is hosted by former supermodel Heidi Klum.

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